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Case Study

Customer Goals

Caspian customers use podcasts to drive brand awareness, pipeline and create a content machine.

Brand

Drive brand awareness and engage target accounts (ABM)

Content Machine

Create a high-quality content machine and repurpose microcontent

Pipeline

Accelerate pipeline and engage prospects

Relationships

Connect to key customers, prospects and influencers

Customer Stories

A new way to tell customer stories 

Category

Define a category and assert market leadership

Thought Leadership

Make your CEO/CXO a thought leader

Community

Build and own a community